Japanese watchmaking has been supported by a long history and reliable technology. However, with the passage of time, its light is beginning to fade. We have a mission to keep that fire burning and pass it on to the future.
The name “Tokiji” embodies the idea of succeeding time, skill, and culture to the next generation.
Contained within a single watch is the soul of the artisan, exquisite technology, and a uniquely Japanese sense of beauty. It is not merely a tool for telling time, but a “story” and a “legacy” to be passed down through the ages. While our watches are rooted in the skills and spirit cultivated in Japan, we deliver the “joy of wearing Japanese time” to people around the world.
Tokiji ― Crafting Time, Passing Heritage. 時を継ぎ、未来を刻む。
We are committed to watch manufacturing that is “Made in Japan.” We promise quality you can trust and steadfast reliability because the entire process, from planning and design to parts procurement, assembly, and inspection, is completed within Japan.
Shaping Your Vision with Japanese Craftsmanship
Planning / design
Concept & Brand Design
Building a brand story
Who do you want to reach, what do you want to reach, and why? Creating a brand that resonates with consumers.
Market and trend analysis
We analyze the latest market trends and consumer insights to propose product plans with a high probability of success.
Design concept planning
We define the brand’s DNA and the design direction that best suits its target customers, solidifying its worldview.
Design development
Exterior and dial design
We propose designs that will become the face of your watch, taking into consideration trends and manufacturability, with meticulous attention to detail.
3D visual production
High-definition 3D rendering allows you to share a realistic image of the finished product before it is released, which can also be used for marketing purposes.
Package / accessories design
We also consistently carry out the total design of the packaging, warranty card, etc., to create an impression the moment the product is opened.
Technology / quality control
Precision design and technology verification
Technical drawing creation (2D/3D)
We create all part drawings required for manufacturing with precision down to the micron level.
Movement selection consulting
We will professionally select and suggest the best movement for your watch, whether it is made in Japan or Switzerland, taking into account quality, cost, and brand image.
Prototype production
Before mass production, we create prototypes to check the design and verify the fit, maximizing the level of perfection.
Manufacturing and Supply Chain Management
Parts procurement and manufacturing management
We utilize our domestic and international network of partner factories to stably procure and manage high-quality parts.
Assembly
Technicians carefully assemble each watch in a clean environment.
Strict quality control
We set strict quality standards across a wide range of areas, including waterproofing, precision, shock resistance, and appearance, and only products that meet these standards are allowed to bear the customer’s brand name.
Business support
Logistics & Fulfillment
Inventory and lot management
You can trust us with everything from inventory management to quality assurance.
Packing and shipping agency
We offer flexible shipping options to suit your sales channel, from packaging that reflects the brand’s worldview to individual shipping to e-commerce purchasers and overseas shipping.
After-sales service system construction
We will help you build a highly reliable support system that can smoothly respond to repair and maintenance requests from customers.
Brand growth support
Sales and marketing strategy support
We provide advice on effective pricing, sales channel development, and promotions, and will accompany you as your business grows.
Support for compliance with regulations and certifications
We also accept consultations regarding areas requiring specialized knowledge, such as legal regulations and various certifications depending on the country of sale.
E-commerce site construction and operation support
We support your brand in the digital realm, from launching your own e-commerce website to product photography and creating visuals for social media.
As a token of our appreciation for your input, we have prepared our ‘Watch Production Guidebook,’ packed with professional industry insights. You will be able to view and save the document immediately after submission.
